Roads are a necessary part of our modern life. However, with more road mileage being constructed, more vehicles using them and more travel, there is a resultant increase in the number of accidents and traffic congestion.

Due to loss of life, injury and property damage, a greater emphasis is now being placed on making roads safer and better maintained. Expenditures to improve the smooth and safe flow of traffic is increasing and the pursuit of traffic control and safety are very important activities.

This is our business.

For many manufacturers wishing to export into the Middle East, Africa, or even into Europe, this raises several questions. For instance, how does a company introduce its product? To whom does a company’s representative talk? How is a deal closed? How does a company get paid? And, how does a company ship the goods?

If your business is concerned with traffic control or road safety, we can help you answer these questions and successfully export your products. The HSP Group has considerable sales and marketing experience in these fields and we would be glad to talk to you.

HSP (Highway Safety Products) was established in 1976 and has grown into a group of company’s with a multi million dollar turnover. The group currently has seven offices and operates in the Arab Middle East. It also has business in North Africa and Eastern Europe.

HSP’s scope of services include:

- Sales representation

- Regional distributors

- Technical consultants

- Traffic Studies

HSP is geared to handle sales on a regional basis. It has the management structure to do this and this is usually what manufacturers want. However, in certain circumstances, HSP will handle business on a local basis where it is profitable to do so.

Services are always tailored to the needs of the manufacturer. We are able to offer the following services.

Undertake all selling activities in the individual markets including evaluation, training and after sales services.

Stock products in the most important countries to facilitate quick deliveries.

Make ourselves responsible for all financial transactions and guarantee payments to the manufacturer.

Handle export documentation and shipping of goods from the factory door to the customers.

Organize all sales promotion activities including sales literature design and printing in the appropriate languages, direct mail (HSP maintains its own extensive lists of senior government officials, consultants, contractors, sign makers, etc.), running of exhibitions, seminars and product related receptions.

Negotiate joint ventures and assist in setting up manufacturing operations.

Undertake professional traffic engineering projects through HSP Consultants Inc., U.S.A.

HSP, U.S.A. is the Group’s coordinating base. It is where our President resides and is nominally “head office”. Liaison with U.S. manufacturers, placement of orders, financial and shipping transactions are all handled by this office. The U.S. Company has, in addition, direct responsibility for our office in Turkey.

HSP Highway Safety Products Ltd., Cyprus is the center of all Middle East and African business. It is the oldest and biggest office of the Group and controls the activities of four Middle Eastern offices as well as our associates in the regions.